The feed.
What's new across your collections, newest first, with the comments that came with it. No algorithm decides what you see.
Your story is stuck in your camera roll.
One private place for sharing photos, events and memories.
No ads, no AI training.
The photos are all there. Just not in one place.
Some are on your phone, some on your mum's. Half the trip is in a group chat from 2019, and the rest is in a shoebox in the loft. Nobody looks at them, because nobody can find them.
Lovd gives each part of your life its own collection: a private place for the people who were there, where everyone's photos end up together.
How it works
Start a collection.
One for the family, your partner or the lads' trip, private until you invite someone.
Invite the people who were there.
Send a link or an email. They join free, and what they add uses your storage.
Everyone adds what they have.
Photos, notes, a song. Lovd reads each photo's date and place, so it all lands where it belongs.
Six ways to look back
Every collection opens in each of them, and you can switch whenever you like.
The timeline.
Every memory in order, from the first photo to last weekend. Zoom out to see decades, or in to see a single day.
The map.
Photos find the place they were taken. Follow a trip across a country, or see every holiday the family has had.
The gallery.
All the photos side by side, ready for a slideshow when everyone's round for dinner.
An endless calendar.
Scroll up or down through every month, with each day's photos in its square.
Birthdays, every year.
Add one once, with a reminder if you want it.
Plan events.
Pick a day, invite the family and see who's coming.
Endless scroll.
Up into the past or down to what's next, with no pages to turn.
People and the family tree.
Add the people in your story, including those who aren't on Lovd, and connect them into a family tree that grows as you go.
Your memories are not a product.
Lovd is paid for by the people who need more storage, not by advertisers. That keeps the incentives simple.
No ads, ever
Nothing to sell you, and nobody paying to reach you.
No algorithm
You see what your people add, in order. Nothing is ranked, boosted or hidden.
No AI training
Your photos are never used to train AI models, ours or anyone else's.
Private by default
A collection is yours alone until you invite someone, and you choose what each person can do.
Made in Amsterdam
Built and run under European privacy law (GDPR).
Yours to take with you
Download a full copy of everything, whenever you like.
Every feature is free. You only pay to keep more photos.
When you need room for more, plans start at €1 a month.
- Explorer
- ~1k photosin 500 MBFree forever
- Curator
- ~10k photosin 5 GB€1/month
- Archivist
- ~100k photosin 50 GB€3/month
At my dad's retirement party, my brother showed a slideshow of his whole life. I'd never seen half of those photos. Afterwards everyone posted theirs in the family group chat, and they were never seen again. Lovd is the place I wanted for them.
Mike Newbon
Founder of Lovd
How is Lovd different from Google Photos or iCloud?
Those are built to back up one person's library. Lovd is built for sharing: a collection belongs to the people who were there, everyone adds their photos, and you look back together on a timeline, a map and a family tree. There are no ads, and your photos never train AI.
How does contributor access work?
On any plan, including the free Explorer plan, you can invite anyone to add photos to your collections, and they never have to pay. Their uploads count against your storage, not theirs.
Is there an app for iPhone or Android?
The Lovd apps for iPhone and Android are coming soon to the App Store and Google Play. Until then, Lovd works in the browser on any phone, tablet or computer, and you can add it to your Home Screen so it opens like an app. Nobody you invite has to install anything.
Can I try before I buy?
Yes. The Explorer plan is free forever and includes 500 MB, enough for about 1,000 photos. Upgrade whenever you need more space.
Is my data secure?
Yes. Every photo is encrypted in transit and at rest, and our infrastructure has been independently penetration-tested. No system is ever 100% secure, but we work hard to protect your data, and we never sell it or share it with advertisers.
What happens to my photos if I cancel?
Nothing disappears straight away. Once your paid period ends, you're back on the free 500 MB plan and get a 90-day grace period to view and download everything. You can keep uploading while you're under 500 MB, and resubscribing restores your full storage at any time. Before the grace period ends, we'll send you reminders and a complete export of your content.
